Publisher Solutions – 5 Ways to Increase Your Return on Audience
The Microsoft Publisher Solutions presentation was given at the Digital Innovators Summit (DIS). The DIS is an annual two-day international digital media conference designed to bring together senior executives from a magazine and digital media companies, technology innovators and solution providers to understand emerging trends, share innovative ideas and solutions, see new relevant technologies and network. The objective is to help magazine media leaders develop better strategies and build better media businesses. It features leading experts, innovative companies and thought leaders in the digital arena.
About Microsoft Publisher Solutions
Microsoft Advertising is the media technology and services arm of Microsoft. The purpose of Microsoft Advertising is to empower business to connect with their target consumers across multiple digital touch points -and optimize advertising impact through our world-class partnership services. Microsoft Advertising’s broad portfolio of media solutions, tools, and services can assist publishers in a unique way to realize the potential inherent in digital advertising.
Microsoft Advertising provides unique media solutions, tools, and services designed to help publishers grow revenue and meet their full business potential. Microsoft offers a wide array of media solutions that help Publishers sell more of their inventory, increase yield, and find more opportunities beyond the inventory they have to sell today. Our tools provide innovative yield solutions that help amplify the value of your ad inventory and exceed your advertiser’s expectations. Using our services, we can help you develop new insights into revenue opportunities, find the right solution for your business, and streamline your operation.