Our Bootcamp answers these questions
Our Go-to-market bootcamp will give you best in class innovation methodology and integrated marketing templates. Concepts and tools we have used and adopted for our own work through the last 20 years. To make this as much relevant as possible for you, we need your feedback.
- How to define a market?
- How to implement mandatory concepts of marketing & innovation?
- Segmentation, Targeting and Positioning
- Differentiation, Competitive Advantage and Value proposition
- How to implement the Blue Ocean strategy framework?
- How to know the ecosystem – customers, partners and competitors
- How to align common interests and differences of marketing & sales
- How to choose the ideal distribution framework and channel